Takara seems to be producing a new type of Transformer figure that is based on the idea of TF protoforms scanning for alternate modes. It's basically a transforming commit-protoform from the movie that can take the earth vehicle parts and place them on the skinny protoform body.  A picture is worth a thousand words here, so check out Trans-scanning Optimus and Trans-scanning Bumblebee. No word yet whether these figures will be released by Hasbro or if these are Takara only items.